Fitness blogger Vadim Do4a dies at 37

Fitness blogger and bodybuilder Vadim Ivanov, known as Do4a, has died at the age of 37. His colleagues announced this on July 20 in his Telegram channel.

«Vadim was a person with a huge heart and incredible energy. He knew how to ignite people’s belief in themselves, was a true leader and friend to many—both in business and in life. Over the years, he gathered a large family around him—here on the channel, and in the business he built from scratch and grew to a global level,» the post said.

At age 28, Vadim suffered his first heart attack. In summer 2025, he spoke on his blog about a third heart attack, complicated by pneumonia. Ivanov’s wife confirmed that he had heart problems that led to his death.

«Many of you remember that Vadim had serious heart problems. The last year has been a real trial for our family. Since June 2025, his condition began to deteriorate rapidly, and the last six months were especially difficult. We fought to the end, but unfortunately, Vadim’s body could not cope,» the blogger’s wife wrote on her sportswear brand’s channel.

Vadim was born in Berdsk (Novosibirsk Oblast, Russia) and moved to Saint Petersburg in 2014. For several years, he popularized bodybuilding in Russia, sharing his experience, advice, and information about sports pharmacology on his blog. Ivanov also founded his own brand of sports nutrition and clothing.