Dima Bilan Drops AI Snow Maiden Video on Baikal Ice
Dima Bilan's music video for 'Borders' combines live footage and AI-generated imagery, featuring an AI Snow Maiden on Lake Baikal.
Apr 28, 2026 0
The video features Dima Bilan and an AI-generated Snow Maiden on the frozen Lake Baikal.
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Dima Bilan«s video for the song »Borders«, partially generated by artificial intelligence, has appeared online. In the video, the singer performs the track together with an AI Snow Maiden; the characters »stroll« across the ice of Lake Baikal. Bilan told about how it was done and why in his Telegram channel.
Live footage shows Bilan performing the song «Borders» on the ice.
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«For me, this work became a challenge. I have long and often experimented with new forms, visuals, graphics, I am always interested in trying, searching, entering new territory. So deciding on this story was a deliberate step,» — noted Dima Bilan.
The AI Snow Maiden character appears in a digitally created scene.
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The image of the Snow Maiden, which was generated by an artist from Ulan-Ude (see link), according to the singer, became a trigger for many creative people. Bilan himself was no exception, deciding to use the image in the video.
A blend of real and computer-generated imagery creates a surreal atmosphere.
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«Our video is built on the connection of two realities — live footage and generation. And it was important for us not to hide the border between them, but on the contrary, to show how it blurs. Live footage here is presence. Generation is another layer of perception, a way to convey a state that is difficult to explain in words,» — added Dima Bilan.
Bilan walks alongside the AI character against a winter landscape.
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The singer admitted that working with artificial intelligence is not that simple, and sometimes even more difficult than with a live shot.
The video explores the blurred boundaries between reality and technology.
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«These are different processes, concentration, and responsibility, but at the same time — an equally large amount of human effort invested. AI does not simplify the work and does not make it »automatic«. It only poses questions differently. And much here depends not on the algorithm, but on the person who works with it,» — shared Dima Bilan.
According to him, this video raises an important social theme — «how a person exists in a world where technology becomes part of everyday experience, thinking, and feelings.»
«This is an attempt to honestly capture a time in which a person exists in several dimensions at once. »Borders« is a romantic story about an inner transition, when you allow reality to be more complex than the usual framework. The theme is not simple, and everyone will find many parallels with it. Watch and decide for yourself where this border lies for you,» — wrote Dima Bilan.
He also added that this creative experiment caused a stir even before the video appeared online.
«Well yes, we made a lot of noise. For some, this is a breakthrough, and for others — too bold. And that»s normal: when something truly new appears, there is no silence,« — Bilan admitted.
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